The diamond anniversary celebrations began with the 60th Miss World Final, held on October 30th 2010 in Sanya, China, where Alexandria Mills of the United States was crowned the 60th Miss World, and will reach its grand finale with the Miss World 2011 Final.
Originally launched by Eric Morley as a one-off publicity event to coincide with the Festival of Britain in London, the 1951 event saw a total of 26 contestants participating, with Sweden's Kiki Håkansson declared the first ever Miss World. Such was its success that the competition became an annual event, with a new Miss World crowned every year.
Keep watching this space for further information in the run-up to the event!
http://www.missworld.com/index.php?option=com_content&view=article&id=844%3A60th-anniversary-celebrations-coming-soon&catid=39%3Amiss-world-news&Itemid=50&lang=en
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